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90 Day Fiancé: How Libby Potthast Became A Powerful Influencer

Although 90 Day Fiancé couple Elizabeth Potthast and Andrei Castravet are not well liked by many fans, the former has gained influencer status on Instagram. Libby and Andrei are one of viewers’ least favorite couples in the franchise, but that hasn’t stopped Libby from racking up sponsored content over the past year and a half. Despite getting constantly dragged by fans, Libby is becoming a powerful influencer.

Viewers have always been critical of the couple, but on this past season of 90 Day Fiancé: Happily Ever After?, fans reached a whole new level of fed up. There was endless drama about Andrei joining the family business, with Libby’s siblings saying Andrei is taking advantage of their father Chuck, and Chuck not really taking sides. Happily Ever After? season 6 featured many memorable brawls that had fans mocking the Potthasts endlessly.

Related: 90 Day Fiance: The Most Dramatic Lows In Andrei & Libby's Marriage

It seems like Libby and Andrei’s popularity is at an all-time low, but that hasn’t stopped Libby’s steady income from Instagram sponsorships. Libby’s Instagram has featured many different products and companies, including FabFitFun, BondiBoost, Tula Skincare, Ovation Hair, and Causebox. Most of Libby’s posts are cute pictures of her daughter, husband, and family, but she regularly shares sponsored content from extremely popular brands.

Libby wasn’t always an influencer—her promotional content really picked up in early 2020, so she’s likely been making a lot more money over the past year and a half. Fans have slammed Andrei for his careless attitude towards money, especially when he isn’t bringing in very much by himself. So the supplemental income that Libby makes through Instagram sponsorships must have a big impact on her family’s finances. Though the couple gets a lot of criticism from viewers, Libby and Andrei are simply disliked, but not seen as problematic the way some of their castmates are.

Though she’s a controversial 90 Day Fiancé cast member, Libby is making a legitimate income on Instagram. Fans often complain about her behavior, but that means they’re talking about her—which is exactly what companies want in the influencers they select to promote their products. Libby’s influencer status continues to rise, which surely helps the 90 Day Fiancé star cope with criticism she receives.

Next: 90 Day Fiancé: Andrei Receives Support In Feud With Charlie Potthast

Source: Elizabeth Potthast/Instagram



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